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Harness the power of LinkedIn to create irresistible attraction for you and your company.

®

Your team is an extension of your brand and mission critical to you company’s success.

Hi, my name is Sandra Long. I believe that LinkedIn is the optimal platform to attract and influence your prospects, clients, candidates, and partners. I love ❤️ to share my “be the friend first” methodology with my audience.

Together let’s help your organization become the most trusted resource in your industry.

Let’s get started.

Speaking Demo
About
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About Sandra

Sandra Long is a leading global independent LinkedIn consultant, instructor, and speaker. She is the author of the international best-selling book, LinkedIn for Personal Branding: The Ultimate Guide. Sandra was the first speaker to share her ideas about LinkedIn on the TEDx stage in 2019.


Sandra is also the President of Post Road Consulting LLC. The company’s clients include sales teams, companies, executives, HR teams, universities, and associations.


She applies learnings from earlier experiences. She enjoys being in her second career and forging her newer path. Sandra is widely known as a B2B sales leader who carried a bag and successfully lead sales teams.


Sandra is active in the speaking industry. She is a professional member of the National Speakers Association; a certified virtual presenter via E-Speakers; and a board member for the NSA New England chapter.


When not speaking about LinkedIn, she enjoys long walks during all four seasons, new recipes, skiing, anything related to outdoors and water, and any family time.

Presentations

Talk Topics

Thought Leadership:
Presence, Visibility, and Impact for Leaders

Today’s next-level leaders realize they need to be known as thought leaders in their industry. Enter the PVI Continuum developed by Sandra Long. Join us for an engaging keynote where you'll explore where you stand regarding presence, visibility, and impact. Discover how you and your team can be empowered, known, seen, and recognized as thought leaders thereby attracting the best and brightest customers, partners, and candidates.


A motivating keynote on the power of thought leadership. Participants will walk away with specific insights about how to:

 

  • Elevate their visibility with optimal thought leadership pillars and platforms.

  • Position themselves, the team, and the company as a trusted thought leadership resource.

  • Utilize Sandra’s unique PVI Continuum framework to assess presence, visibility, and impact.

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LinkedIn Personal Branding:
How to Stand Out in a Crowded Market

In today's technology-driven age, your LinkedIn presence holds immense power as the primary digital impression you make on potential clients, partners, and colleagues. LinkedIn offers the opportunity to craft a powerful profile, foster meaningful engagement within your network, and harness the potential of an amazing content platform to enhance your visibility and credibility. Discover how to navigate the impact of artificial intelligence while staying true to your personal authenticity.


Join author Sandra Long in this enlightening presentation as she guides you through the art of leveraging LinkedIn authentically to elevate your personal brand and forge a path to success in your career or business.

 

Learn and be inspired to:

  • Elevate your brand presence and strategic network.

  • Position yourself for referrals and new career and business opportunities.

  • Demonstrate your expertise and authenticity using LinkedIn’s newest profile and content-sharing capabilities.

LinkedIn for Leaders:
Making You and Your Company Irresistible

In this fast-paced digital age, savvy leaders realize they need to capture the social mindshare of prospects and candidates to drive their organizations forward and increase market share. Enter LinkedIn, the ultimate platform to make this vision a reality. Join us for an engaging keynote where you'll explore why LinkedIn reigns as the unrivaled platform for growing a business. Discover how LinkedIn empowers you and your team to attract, engage, and retain both clients and top talent, propelling your organization to new heights.


A motivating keynote on the power of LinkedIn for leaders. Participants will walk away with specific insights about how to:

 

  • Position themselves, the team, and the company as a trusted thought leadership resource.

  • Remove personal and organizational fears about content creation and engagement.

  • Use Sandra’s unique framework to assess the team’s digital presence, visibility, and impact.

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Conference Networking 3.0: Building Relationships with the LinkedIn Mobile App

In today's rapidly evolving business landscape, maximizing conference experiences goes beyond face-to-face interactions. Enter LinkedIn Mobile: the pocket-sized powerhouse that has transformed how professionals connect, communicate, and cultivate relationships at live events. This session will unveil the untapped potential of the LinkedIn mobile app, guiding attendees on harnessing its features not just to network, but to create meaningful content, elevate visibility, and foster lasting connections long after the conference concludes.


Join author Sandra Long to learn and apply at your conference:

  1. Strategic Networking: Dive deep into the advanced features of LinkedIn Mobile to discover how to find and connect with new acquaintances and key industry players, maximizing the opportunities presented by the conference.  

  2. Content Creation Mastery: Learn the nuances of crafting and sharing engaging content tailored for conference themes and discussions, positioning yourself as a thought leader, and amplifying your event insights.   

  3. Brand Visibility Boost: Uncover proven strategies and tools to optimize your profile, share updates, and engage with peers, ensuring you remain top-of-mind with your connections during and post-conference.

Power Connect: Enhance Your Relationships by Leveraging LinkedIn

Your success depends on your ability to build strong relationships, both inside and outside your organization. In this program, best-selling author Sandra Long will show you how to use LinkedIn to identify, grow, and fortify your professional network. You'll learn practical tips and strategies for leveraging LinkedIn to connect with the right people and increase the value of your relationships. 


In this interactive hands-on program, you will: 

  • Tailor your LinkedIn networking strategy to your specific leadership role and organizational goals, whether you're looking to elevate your colleagues, create partnerships, sell, or hire.

  • Learn how to search, find, identify, and research the right people to connect with on LinkedIn, based on your professional goals and interests.

  • Discover and implement a step-by-step framework (and etiquette) for building relationships on LinkedIn, from crafting personalized connection requests to following up and engaging in a way that feels natural and authentic.  

  • Set SMART goals and “go forward” plan for building a strategic LinkedIn network to support overall objectives.

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Pre-Conference LinkedIn Ready Webinar

Conference attendees want to get their LinkedIn game in top shape before making all those valuable connections onsite. This program is designed to help you prep for the event, make the conference more valuable, and start connecting. Elevate your visibility and relevance to other attendees, speakers, and sponsors. Create lasting and meaningful connections long after the conference concludes by starting early and ahead of the event.


Join best-selling author Sandra Long to prepare for this exciting conference with:

 

  1. Strategic Networking: Dive deep into the advanced features of LinkedIn Search and Mobile to discover how to find and connect with new acquaintances and key industry players, maximizing the opportunities presented by the conference.  

  2. Content Creation Mastery: Learn the nuances of crafting and sharing engaging content tailored for conference themes, audiences, and discussions, positioning yourself as a thought leader, and amplifying your event insights.   

  3. Brand Visibility Boost: Uncover proven strategies to optimize your profile, share updates, and engage with peers, ensuring you remain top-of-mind with your conference connections before, during, and post-conference.

Sandra's Books

LinkedIn for Personal Branding:

The Ultimate Guide

AMAZON #1 BESTSELLER - 2021 EDITION

 

Make a real impact on LinkedIn!

Supercharge Your Notary Business With LinkedIn

How Mobile Notaries and Loan Signing Agents Build Their Brand, Get Known, and Connect With Their Dream Clients

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Jumpstart your LinkedIn Profile

Coming soon...

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Book
Testimonials

Sandra's Testimonials

Image by Edwin Andrade
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An excellent presenter, trainer, and facilitator, Sandra, literally, "wrote the book" on this subject, with her must-read masterwork, "LinkedIn for Personal Branding: The Ultimate Guide." 

Todd Cherches
CEO of BigBlueGumball, and author of VisuaLeadership

Connect

Connect with Sandra

Email Me: Sandra@PostRoadConsulting.com

Mobile: 203-984-6947

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